Cosmetic Medical Marketing

In Cosmetic medicine, it’s important to make your clients feel safe in your care. After all, safety and credibility are two huge factors when clients are in the decision making process, and rightly so! Displaying your product knowledge and understanding of industry standards will leave your clients feeling confident and more secure.

Creating unique content will set you apart from the others. Show your clients your in-depth product knowledge with a social media video. Showcasing your talents and your comfort with a product will give your potential clients confidence you are the go to person for their treatment. In order to make your content accessible , we start by taking a look at your website.

Contrary to popular belief just because you have a website doesn’t mean it’s helping your business grow, there is a lot that goes into a strong, professional website that is easy for your clients to find. If you already have a website we are glad to look it over and see how the SEO is performing for you. We will also assess other minor and major issues we feel should be addressed as well as ways we can continue to promote growth and gain traffic for your website. From there we will assist you in either building,rebranding, managing or all of the above! We want your page to be something you’re proud of and something that is close to your heart, that’s why we are happy to make as many or as few adjustments as you feel right. If this seems like a lot, that’s because it is! Luckily, our highly trained staff will be handling everything for you.

Many cosmetic medical professionals struggle to attract the right clients to their practice. Often times, the prospects coming in for consultations don’t have the right demographic or socioeconomic factors that would make them an ideal client. So, your clinic spends time and money on a prospect only to find out that they weren’t a right fit in the first place.

The secret to inbound marketing is helping the right patients find you using interesting and relevant content about your offerings that your ideal patient would want to learn about.

In a world where everything can be searched and compared on the internet in seconds, it is essential that you are found when people are looking for answers to explain or solve their problem. Providing great content through blogs, social media posts and direct mail marketing increases the chance that patients looking for help will find your practice.

FREE Website SEO Audit

Find out how you can optimize your brand's website for better SEO, improved organic search visibility and higher conversion rates!

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Ready to get started?

Take your first steps towards building genuine relationships with leads, prospects and customers to gain their
business, their trust and their loyalty.

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Web Development

No Website Is Ever Fully Complete

Nothing is more eye-catching than a well-designed website that conveys your goals to your ideal client. Great designs, a strong color scheme and positive, and compelling images create an online environment your client will love to explore.

Bringing Your Design Vision to Life

Our team takes your design vision and brings it to life. Just tell us your goals, vision, brand colors and intentions so we can design something your clients will love to interact with, and something you’ll love to put your name behind.

A great website is like the storefront window of your business. You always want it to look attractive, up to date, and modern. Even more importantly, a user-friendly website will keep visitors on the page for long periods of time, encouraging them to browse and boosting your ranking in the process.

Your website is often times the first impression that someone will get of your business, so it is one of the most important sales and marketing tools at your disposal. Think of it as your store front, you always want it to look current and up to date.

It is far too common for web developers to build a website and offer it up as a final and completed product. This methodology does not work.

A website is an ever changing element of your marketing strategy.  Instead of spending months on a complicated, “complete” website, develop a basic launchpad website fast and then make continuous improvements that you know will improve user experience.

Track user behavior by heat mapping to determine what works and what doesn’t

Create A/B Variants to observe what page users prefer

Offer relevant content that is continuously improved for the user

An Optimized Website Will Help You Turn Leads Into Loyal Customers

Your website will change for the better as much as your business does. We keep your design and layout as user-friendly as possible, while still maintaining the messages, colours and options that make your business so unique. We want you to be modern and sleek, while still being recognizable to those that are out there looking for you.

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What is your industry?

Cosmetic Medical

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FREE Website SEO Audit

Find out how you can optimize your brand's website for better SEO, improved organic search visibility and higher conversion rates!

GET YOUR FREE SEO REPORT

Ready to get started?

Take your first steps towards building genuine relationships with leads, prospects and customers to gain their
business, their trust and their loyalty.

Request a Consultation


Search Engine Optimization

Drive Qualified Traffic to Your Website

Search engine optimization helps your website effortlessly appear in the search results of your ideal prospects. By using the keywords your prospects are searching for, you are able to gain an understanding as to how you can optimize your pages ability to be easily found among these people. This enables you to answer the questions and concerns your future clients are searching for.

Relevant Content is the Key to SEO Success

The user plays a big role in search engine optimization, Google’s job is to deliver the best possible content to them which means keeping your pages relevant is the key to success. In order to receive the best possible results producing weekly content is recommended, this could be done through blog post, infographics or social media post.

Keeping your content up to date and relevant will make the SEO prioritize your page which in turn will result in more business for you and have your ideal prospects returning to your page. The more original and informative content you post, the more likely you are to have SEO work in your favor.

Get Started

What is your industry?

Cosmetic Medical

Learn more

Don't see your industry?

Contact us

FREE Website SEO Audit

Find out how you can optimize your brand's website for better SEO, improved organic search visibility and higher conversion rates!

GET YOUR FREE SEO REPORT

Ready to get started?

Take your first steps towards building genuine relationships with leads, prospects and customers to gain their
business, their trust and their loyalty.

Request a Consultation


Dental Marketing

The dental industry is a competitive one, let your patients know you’re trustworthy, highly accredited, and established through a prominent online presence that lets them know they can go to you for whatever services they need.

We understand you cover a wide range of specialties, including but not limited to orthodontics, pediatrics, prosthodontists and so much more. No matter your specialty, we know what your patients needs are and we can help you cater to their unique preferences.

Many dental and dental specialist offices struggle when it comes to attracting the right patients to their practice. The patients walking through your door might not be the right age or require the treatments you offer, we understand how this can be costly and frustrating for you.

The secret to inbound marketing is connecting the right patients to you through interesting and relevant content about your services. We highlight everything your ideal client needs to know about your practice.

In order to make your content accessible , we start by taking a look at your website. Contrary to popular belief just because you have a website doesn’t mean it’s helping your business grow, there is a lot that goes into a strong, professional website that is easy for your clients to find. If you already have a website we are glad to look it over and see how the SEO is performing for you. We will also assess other minor and major issues we feel should be addressed as well as ways we can continue to promote growth and gain traffic for your website.

From there we will assist you in either building, rebranding, managing or all of the above! We want your page to be something you’re proud of and something that is close to your heart, that’s why we are happy to make as many or as few adjustments as you feel right. If this seems like a lot, that’s because it is! Luckily, our highly trained staff will be handling everything for you.

In a world where everything can be searched on the internet in seconds, it is essential that you are found. Through relevant content, blogs and infographics your patients will gain valuable information about your practice and the services you offer.

FREE Website SEO Audit

Find out how you can optimize your brand's website for better SEO, improved organic search visibility and higher conversion rates!

GET YOUR FREE SEO REPORT

Ready to get started?

Take your first steps towards building genuine relationships with leads, prospects and customers to gain their
business, their trust and their loyalty.

Request a Consultation


Sales Enablement

Set Up Your Sales Team For Success

Enabling your sales team with the top tools, content, and technology to sell will ensure they have all the resources they need to distribute your products and services to your clientele.

We can help organize your sales content, monitor it, and automate it so it always gets in front of your audience when they most need to see it. This includes automating your email sequences, prospecting, and automatic messaging so your clients receive email offers and information when it’s most relevant to their buying cycle, and automatic messages when they’re already visiting your website and attempting to view and study your products.

Making these meaningful and timely connections is what makes the selling process organic, instead of forced and unwanted. When these tools have been implemented and are being used effectively by your awesome sales team, you’ll be able to watch your business skyrocket.

In order to be successful, your sales team needs to have the proper tools in order to achieve your shared targets and goals. By providing them with everything they need to be successful, your sales team will truly get to know your ideal customer. This includes what their main points are, their strengths, their lifestyle, their demographic, and everything about who they are so they can always reach out and help them in timely and invited ways.

It’s important that your sales team knows how your prospects think and what they want, so they know how to approach them when the time is right. With the use of marketing tools such as e-mail marketing and workflows, you can make double sure that you’re always in front of your audience when you need to be.

Sales Enablement is about providing your sales team with the tools and knowledge to best engage with leads to convert them into loyal customers.

Marketing duties expand beyond simply attracting and converting strangers into new leads for the Sales team. The marketing department is in a unique position, using Inbound Marketing, to really get to know the prospects visiting your website and relaying that information to the sales team to maximize their ability to convert leads to customers.

Get Started

What is your industry?

Cosmetic Medical

Learn more

Don't see your industry?

Contact us

FREE Website SEO Audit

Find out how you can optimize your brand's website for better SEO, improved organic search visibility and higher conversion rates!

GET YOUR FREE SEO REPORT

Ready to get started?

Take your first steps towards building genuine relationships with leads, prospects and customers to gain their
business, their trust and their loyalty.

Request a Consultation


Direct Mail Marketing

Drive Conversions With Direct Mail Marketing

Direct Mail Marketing is associated with many marketing materials like catalogs ,brochures, sales letters and postcards. There are many advantages to this style of marketing, one being you’re able to communicate directly with your target audience. You are in control of who receives your messages, when it’s delivered and how many people you reach, direct mail marketing puts you in control.

In order to get the best results from your campaign, use keywords and appropriate colors to promote your business. This will catch the eye of your prospective clients and make them more likely to engage with your company, direct mail marketing has a much better response rate than email. There is also a much greater chance of someone unsubscribing from an email list than shredding or rejecting a physical piece of mail.

Many people believe that inbound marketing and direct mail marketing are like night and day, but that’s not the case at all. With direct mail marketing you are making the people that will benefit from your services, aware of what you have to offer, just like inbound marketing! There is a lot of correlation between the two , to many people’s surprise they are very much alike. An added benefit of this marketing style is, your clients will have something physical.

Get Started

What is your industry?

Cosmetic Medical

Learn more

Don't see your industry?

Contact us

FREE Website SEO Audit

Find out how you can optimize your brand's website for better SEO, improved organic search visibility and higher conversion rates!

GET YOUR FREE SEO REPORT

Ready to get started?

Take your first steps towards building genuine relationships with leads, prospects and customers to gain their
business, their trust and their loyalty.

Request a Consultation


Inbound Marketing

Grow Your Business Through Content

Change the color to match your brand or vision, add your logo, choose the perfect layout, modify menu settings, add animations, add shape dividers, increase engagement with call to action and more.

How is Inbound Marketing Different?

Traditional marketing is a disruptive tactic that generally asks the question “how can I get my ideal customer to notice me?”. This form of marketing centers around competing against dozens, even hundreds of competitors for the attention of the right person who may need your products and services. This way of marketing may have worked before, but technological improvements have empowered the consumer to avoid advertisements that they do not wish to see and to seek solutions to their problems on their own.

In Inbound marketing, the main question to ask yourself is “How can I be there when my ideal customers searches for a solution to their problem?”

The Inbound Methodology depends on the production of relevant and valuable content, such as blogs, whitepapers and e-books, that your ideal customer would find during a simple search engine inquiry.

How Valuable is Inbound Marketing?

Inbound marketing asks how you can be the most useful to your ideal customer, opposed to how you can get your ideal customer to notice you and be interested in what you have to offer. By presenting yourself as the solution without having to hard sell, your customer can view you as trustworthy, educated, and the best option.

Inbound marketing also involves so much more than just having a product your ideal client could benefit from, and eventually selling it to them. Inbound focuses on content marketing, which involves sharing useful, compelling, and all-around good content with your visitors. This kind of honest, engaging copy invites them into your brand story, to share all of your knowledge and expertise, and lets them understand the way you think and what you can do for them.

By publishing your content to all the right places with all the right intentions, your content becomes helpful instead of disruptive and unwanted. When your advances are wanted opposed to irritating and interruptive, this can open a helpful and productive dialogue that may land you a new client, once they know you can address their concerns.

Get Started

What is your industry?

Cosmetic Medical

Learn more

Don't see your industry?

Contact us

FREE Website SEO Audit

Find out how you can optimize your brand's website for better SEO, improved organic search visibility and higher conversion rates!

GET YOUR FREE SEO REPORT

Ready to get started?

Take your first steps towards building genuine relationships with leads, prospects and customers to gain their
business, their trust and their loyalty.

Request a Consultation


Privacy Policy

Your privacy is important to us.

It is Inbound Squad’s policy to respect your privacy regarding any information we may collect while operating our website. Accordingly, we have developed this privacy policy in order for you to understand how we collect, use, communicate, disclose and otherwise make use of personal information. We have outlined our privacy policy below.

  • We will collect personal information by lawful and fair means and, where appropriate, with the knowledge or consent of the individual concerned.
  • Before or at the time of collecting personal information, we will identify the purposes for which information is being collected.
  • We will collect and use personal information solely for fulfilling those purposes specified by us and for other ancillary purposes, unless we obtain the consent of the individual concerned or as required by law.
  • Personal data should be relevant to the purposes for which it is to be used, and, to the extent necessary for those purposes, should be accurate, complete, and up-to-date.
  • We will protect personal information by using reasonable security safeguards against loss or theft, as well as unauthorized access, disclosure, copying, use or modification.
  • We will make readily available to customers information about our policies and practices relating to the management of personal information.
  • We will only retain personal information for as long as necessary for the fulfillment of those purposes.

We are committed to conducting our business in accordance with these principles in order to ensure that the confidentiality of personal information is protected and maintained. Inbound Squad may change this privacy policy from time to time at Inbound Squad’s sole discretion.

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Terms of Use

1. Terms
By accessing the website at https://www.inboundsquad.com, you are agreeing to be bound by these terms of service, all applicable laws and regulations, and agree that you are responsible for compliance with any applicable local laws. If you do not agree with any of these terms, you are prohibited from using or accessing this site. The materials contained in this website are protected by applicable copyright and trademark law.

2. Use License
a. Permission is granted to temporarily download one copy of the materials (information or software) on Inbound Squad’s website for personal, non-commercial transitory viewing only. This is the grant of a license, not a transfer of title, and under this license you may not:
i. modify or copy the materials;
ii. use the materials for any commercial purpose, or for any public display (commercial or non-commercial);
iii. attempt to decompile or reverse engineer any software contained on Inbound Squad’s website;
iv. remove any copyright or other proprietary notations from the materials; or
v. transfer the materials to another person or “mirror” the materials on any other server.
b. This license shall automatically terminate if you violate any of these restrictions and may be terminated by Inbound Squad at any time. Upon terminating your viewing of these materials or upon the termination of this license, you must destroy any downloaded materials in your possession whether in electronic or printed format.

3. Limitations
In no event shall Inbound Squad or its suppliers be liable for any damages (including, without limitation, damages for loss of data or profit, or due to business interruption) arising out of the use or inability to use the materials on Inbound Squad’s website, even if Inbound Squad or a Inbound Squad authorized representative has been notified orally or in writing of the possibility of such damage. Because some jurisdictions do not allow limitations on implied warranties, or limitations of liability for consequential or incidental damages, these limitations may not apply to you.

4. Links
Inbound Squad has not reviewed all of the sites linked to its website and is not responsible for the contents of any such linked site. The inclusion of any link does not imply endorsement by Inbound Squad of the site. Use of any such linked website is at the user’s own risk.

5. Modifications
Inbound Squad may revise these terms of service for its website at any time without notice. By using this website you are agreeing to be bound by the then current version of these terms of service.

6. Governing Law
These terms and conditions are governed by and construed in accordance with the laws of Edmonton, Alberta and you irrevocably submit to the exclusive jurisdiction of the courts in that State or location.

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